Owner of building materials market in Qingdao, bought for 1.9 million yuan ($ 289.123) yearling Lamborghini Gallardo, was very unhappy with its quality. Attempts to solve the problem of representation of the manufacturer or to no avail. Then the owner of a car hired more willing to have fun and they chopped the car in front of the assembled audience.
Lamborghini Gallardo was purchased six months ago, but the engine failed to start on Nov. 29, 2010. Owner contacted Lamborghini dealer in Qingdao, and they took the Gallardo for the repair service center. Problem with the motor they have not decided, but a broken bumper and damaged the landing gear in transit. The owner complained to the dealer, but they refused to take responsibility in this matter, so enraged the owner contacted the CEO of Lamborghini Stephan Winckelmann in the main office of China's Asia-Pacific region, but there could not solve the problem. The owner felt that his consumer rights have been ignored. So he decided that the best way to attract attention, is to destroy his car on March 15, which is also World Consumer Rights Day. Apparently, he hired people to publicly destroy his car with hammers and make his statement. The appeal was made to induce public support and encourage manufacturers to respect his right to the consumer. It is also interesting to note that in China, because of protectionist measures, Lamborghini Gallardo worth from $ 529,000 to $ 757,000 depending on configuration.
